Get ready for a jam-packed conference for learning Salesforce tips and tricks, checking out apps and networking with other admins and developers. The 11th Midwest Dreamin’ begins on the morning of Wednesday, July 16, 2025, continues all day on July 17, and concludes at noon on Friday, July 18.
You’ll have your pick of breakouts to attend on a variety of topics from intro-level to advanced, admin to developer. You’ll also have time to visit the expo hall to get demos from the sponsors. Don’t worry, there will be plenty of opportunities for networking with your fellow admins, developers and community members.
Wednesday, July 16
12:00-7:00
Expo Hall & Registration Open
1:00-1:45
HOT/Breakout/Birds of a Feather Sessions
2:00-2:45
HOT/Breakout/Birds of a Feather Sessions
3:00-3:45
HOT/Breakout/Birds of a Feather/ Ask an Expert Sessions
4:00-4:45
HOT/Breakout/Birds of a Feather Sessions
5:00-5:45
Opening Keynote
5:45-7:00
Welcome Reception
Thursday, July 17
8:00-5:30
Expo Hall & Registration Open
8:00-9:00
Breakfast in the Expo Hall
9:00-9:45
HOT/Breakout/Birds of a Feather Sessions
10:00-10:45
HOT/Breakout/Birds of a Feather/ Ask an Expert Sessions
11:00-11:45
HOT/Breakout/Birds of a Feather Sessions
12:00-12:30
Demo Jam Round 1
12:30-2:00
Lunch
2:00-2:45
HOT/Breakout/Birds of a Feather Sessions
3:00-3:45
HOT/Breakout/Birds of a Feather/ Ask an Expert Sessions
4:00-4:45
HOT/Breakout/Birds of a Feather Sessions
5:00-5:30
Demo Jam Round 2
Friday, July 18
8:00-11:00
Expo Hall & Registration Open
8:00-9:00
Breakfast in the Expo Hall
9:00-9:45
HOT/Breakout/Birds of a Feather Sessions/Ask an Expert Sessions
